Mobile Marketing is becoming a tool to optimize marketing activities. The report shows the explosive growth of mobile traffic in Vietnam during the last 18 months, which has led to major changes and opportunities in the mobile marketing space. Marketers face the challenge of integrating mobile into their efforts and they need to change the way they treat to mobile marketing.

The Paid Owned Earned of Mobile Marketing

Mobile Marketing is becoming a tool to optimize marketing activities. The report shows the explosive growth of mobile traffic in Vietnam during the last 18 months, which has led to major changes and opportunities in the mobile marketing space. Marketers face the challenge of integrating mobile into their efforts and they need to change the way they treat to mobile marketing.

    Related Items


    • Updates on Tax, Investment and Labor Regulations in Vietnam
      In this newsletter, Grant Thornton Vietnam provides updates on tax, investment and labor matters related to changes Vietnam government policies 2016, concentrating on the enhancement of personal income tax and…
    • Investment In Myanmar and Vietnam
      Myanmar and Vietnam are undergoing significant transformations in their politics and economies and appear to be making the reforms necessary to open the countries to the world. This report discusses…
    • Vietnam - The AEC, EVFTA, TPP and Star Trek: Scotti: Beam Vietnam Up
      What is new in Vietnam Investment Law and Enterprise Law? What is “AEC”? What does “AEC” have to offer to investors? This report focuses on answering questions about Vietnam Law…
    • Vietnam 2016
      How to access Vietnam market? How To Deal With Corruption? This report illustrates the key issue of investment in Vietnam. It also provides information and updates on the regulatory environment,…
    • Reflections on 2015: The Road to Privatisation
      Vietnam has made a huge shift in changing the way that international investors can make money, by removing limits on foreign ownership and allowing higher foreign stakes in Vietnamese firms.…
    • Vietnam – Digital Landscape Q3/2015
      Vietnam – Digital Landscape Q3/2015 focuses on 7 main issues, significantly in Internet user behavior as well as the trend of Vietnam Digital Market (Video Online, Social, Mobile and E-commerce)…
    • Is Thu Thiem – The Pudong Of Ho Chi Minh City?
      Thu Thiem is a 657-hectare site located in District 2 of HCMC, on the opposite side of the Saigon River from District 1 and the Central Business District. Being a…
    • 2016 Tet Survey
      The research objective for the Infocus Tet survey was to identify underlying trends in terms of spend, activities and brand behavior within certain categories, which hold preference during Tet. For…
    • New developments in Vietnam’s criminal law
      Corporate criminal liability and the criminalisation of formerly administrative sanctions New developments in Vietnam’s criminal law Comparative standards of corporate criminal liability in the US, Australia and UK Overview of…
    • How Active Are Retailers Globally?
      As global economic recovery progresses and consumer sentiment strengthens, retailers are expanding their networks globally.
    • ESOMAR - Asia Pacific On The Move
      Vietnam has recently been the region's star performer with the market doubling in size in the past 5 year’s, the country’s relatively young research market presents a hotbed of new…
    • Evolution of Mobile Advertising Tools for Marketers
      Mobile advertising has come a long way in a very short time. From SMS on feature phone to video ads on smartphones, we have evolved. AppsFlyer will whisk you thru…

    VietnamBusiess.TV - Vietnam Business News, Videos and Market Research

    Dacey Calisura

    Dacey Calisura
    Managing Director
    Vietnam Digital Academy

    Dacey Calisura is a digital native with over 15 years' experience in digital strategy, media planning and buying, social media, web project management, content management and agency management for both global agencies and multinational brands across Australia, Middle East/Africa, Europe and Asia. Now based in Ho Chi Minh City, Vietnam, Dacey trains and consults to on 360 digital communications. Passionate about all things digital, Dacey facilitates workshop sessions for those that share her passion in order to drive current and and would-be multi channel marketer's and small business' readiness for the online marketing world.

    For more information on Vietnam Digital Academy and its classes: http://www.vietnamdigitalacademy.com/