Jak Severson
Jak Severson serves as the Chief Executive Officer for Thoughtful Media Group (TMG). In that role, Jak focuses on strategic expansion, creative development, and core advertiser sales. Jak is an accomplished and award-winning television producer specializing in reality, news, and integrated advertising for large advertisers. Jak co-founded TMG to capitalize on the global changes occurring in the Online Media and Advertising sectors.
Prior to TMG, Jak served as a Managing Partner at Madison Road Entertainment, a Los Angeles based branded entertainment company focused on the television market. Since its founding in 2003, Madison Road successfully deployed over $25 Million is advertiser dollars into television media from major global advertisers.
Jak also served as the Chief Executive Officer of INNX, Inc., a venture capital financed convergent media company which provided television news, internet content, and targeted advertising opportunities to hundreds of network television affiliates and advertisers in the United States and Canada. There, Jak was responsible for corporate vision, execution and oversight of 50+ persons in three domestic offices. While in his roles as CEO, Jak has been responsible for securing millions of dollars in seed, growth and mezzanine stages of financing, while attracting prominent executives from the media community to join as investors, advisors and directors.
Early in his career, Jak founded Parador Television Productions, an international television production company, which served the NBC, ABC, FOX, CNN, PBS, BBC and Discovery Channel Networks for nearly a decade. Clients include such notable and popular national programs as The Today Show, Weekend Today, NBC Nightly News, Dateline NBC, Good Morning America, ABC World News Tonight, CNN Travel Guide, World News Report, America's Most Wanted, Religion & Ethics NewsWeekly and Headline News.
While at Parador, in 1997, Jak served as Executive Producer of the British-based investigative series, Earth Undercover, which exposed illegal and exotic animal trade in 13 parts. Parador's corporate clients included The International Fund for Animal Welfare (IFAW), Samsung Corporation, the governments of French Polynesia, New Zealand, Australia, The Cook Islands and Fiji which hired Parador to provide broadcast solutions and to generate revenue and awareness for their respective brands, identities and issues.
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