Craig commenced the role of Director of EFI Asia Pacific in July 2000. One year later, he became EFI Japan President and Senior Director for Asia Pacific (including India, China & Australia) and moved to Tokyo. Craig came to EFI after 9 years at Fuji Xerox Australia in various marketing roles.
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    Craig Saphin

    Craig commenced the role of Director of EFI Asia Pacific in July 2000. One year later, he became EFI Japan President and Senior Director for Asia Pacific (including India, China & Australia) and moved to Tokyo. Craig came to EFI after 9 years at Fuji Xerox Australia in various marketing roles.

    Craig has also worked in Canada & the USA. He has worked for a Canadian software company, Netron; with IBM and their strategic account managers. Craig's academic qualifications include an MBA from University of New South Wales in Sydney and a Graduate Diploma in Business Computing. He joined Wall Street Associates in August, 2007.

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      Sales Force

      Learn more about the nature of B2B Sales in the Japanese market. Take in the opinions and concepts of some of the top players in the Japan business scene, and hear what they have to say about the art of managing Japanese sales in local and international entities. Watch the informative interviews to find out.

      Karl Hahne

      Host: Karl Hahne - President & Representative Director, Hafele Japan

      Karl Hahne was born and raised in Germany and came to Japan in 1989. In '92 he founded his own company, ONEWORLD K.K. , which he merged in 2004 with the leading local online agency Ashley Associates. After a 4 year stint at Ashley, where Karl as board member and VP Marketing/Sales was responsible for selling internet and online marketing solutions to Fortune 500 and Japan listed companies, Karl assumed his current position as President and Representative Director for Hafele Japan.
      Hafele, a company founded in Germany in 1923, is worldwide the number 1 trading company in the furniture and architectural fittings space, customers in Japan are the furniture, kitchen and construction industries. Karl is also the founder and chair of the B2B Sales Committee of the American Chamber of Commerce in Japan (ACCJ).

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