The research provides extensive comparisions among CaLM countries (Cambodia - Laos - Myanmar) interms of Economics (GDP, FDI, Export/ Import, Inflation); Population (Structure, Region, Religion, Ethnicity); Wealth (GDP, Purchase Power, Urban Household Income, Expenditure vs. Saving); Consumerism (Durables Ownership, Technology Items Ownership, Favorite Brands) and Attitudes (towards Social Status, Women, Family).

Cambodia, Laos, Myanmar - 77 million untapped consumers

The research provides extensive comparisions among CaLM countries (Cambodia - Laos - Myanmar) interms of Economics (GDP, FDI, Export/ Import, Inflation); Population (Structure, Region, Religion, Ethnicity); Wealth (GDP, Purchase Power, Urban Household Income, Expenditure vs. Saving); Consumerism (Durables Ownership, Technology Items Ownership, Favorite Brands) and Attitudes (towards Social Status, Women, Family). In summary, the research answers question: What are the opportunities and challenges for those countries for development?

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